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* Yahoo Search vs. Google Adsense
* Borrowing from SBA
* Health Coverage and employee benefits: James Hazel

Also included is the winner of last month's "Funny Bones Contest" Steve Walton! and feature on Funding and Equipment leasing by Barb Chiavelli

   Yahoo Search Marketing Vs Google Adwords

Yahoo has announced its new pay-per-click product: Yahoo Search Marketing (SM). This product was formerly known as Overture, but it was recognized as Goto.com, the name it had initially. Advertising with Google Adwords has resulted in higher conversion rates than with Yahoo Search Marketing (SM).

Yahoo allows you to see who you are bidding against and what they are bidding, so you know exactly where you will rank, and how much you will pay. Google does not allow you to know how much your competitors are bidding per-click. An advantage with Google is that you will rank higher if your click-through rate is better . Thus, you may have a better rank than your competitor, even if he or she bids more than you . Yahoo will drop your key phrase if the CT rate is ranked very low for a significant period of time. Your key phrase has to perform quite dismally for it to get dropped. Google drops key phrases with potentially low CT rates. If Google deems that your key phrase has done poorly for other customers, then your keyphrase won't even get the chance to make a single impression. The flip side, of course, is that if your keyphrase's CT rate is good, you will get a higher ranking (even if you bid lower than your competition).
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   Earn up to $100 per Referral

Paynet Systems has just released our new and improved Affiliate Program. In addition to several new features, you now have the opportunity to earn up to $100 per referral!

Some of our exciting new features include:
• Real-time statistics for sales and traffic directed to our site
• Pending payout details
• Earning reports
• Account management
• …and much!

Please go to http://www.paynetsystems.com/html/affiliates.htm and complete the short application. Upon approval, you will have immediate access to your account.

   CONGRATULATIONS!! Steve Walton: Winner of Funny Bones Contest !!

Thanks for your response to the Funny Bones Contest. Steve Walton has won $300 for sharing with us his funniest experience as a business owner. In the words of Steve:

"Many years ago I signed my 1st million dollar airplane modification deal. I told my dad, and was pleasantly surprised when a great (and expensive) Geochron wall clock arrived to be installed into my new office. I had it installed by weeks end. The following Monday my aircraft client arrived, and upon entering my office he exclaimed "Hey, your wall clock looks just like the one I shipped you to install in my airplane!!"

Congratulation Steve, maybe the $300 you won will help pay for the cost of uninstalling your customers wall clock!

   Borrowing from Small Business Administration

Small Business Administration (SBA) offers numerous loan programs to assist small businesses. Its primary business loan program is to help qualified small businesses to obtain finance in case of ineligibility for business loans through normal lending channels.

SBA is primarily a guarantor of loans made by private and other institutions. Every application needs positive credit merits to be approved. These are the same credit factors a lender will review and analyze before deciding whether to internally approve loan application, seek a guaranty from SBA to support their loan to you, or decline your application all together.

The U.S. Small Business Administration (SBA) serves as the cash stream for fledgling businesses through the agency's numerous loan guarantees and direct grants. Small-business investment corporations are venture capital firms that receive supplemental funds from the SBA if they're willing to live by SBA rules.  more...

   Guest Article: Health Coverage and Employee Benefits

Health Coverage and other employee benefits are causing a crisis in the American workplace. Small business owners know that the cost of healthcare is rising at an alarming rate. Small businesses increasingly have to end or forgo benefits for employees, even long term ones. The result? Employee turnover, employee dissatisfaction and loss of productivity due to illnesses that could have been prevented by healthcare coverage.

The Primary Access Health Care Discount Program is an alternative to traditional coverage that is affordable and convenient. The Primary Access family of health care services gives employers and employees access to the health care system on terms that meet true needs and provide services that employees can most benefit from. Primary Access is not insurance, but large group discount programs developed specifically for small business owners. It offers employees dramatic savings on physician and hospital care, dental, vision care and prescription drug costs as well as Nurse Advisory Services and Complimentary Alternative Medicine access—without the paperwork, administrative headaches and high premiums associated with traditional insurance.

For more information about the best alternative and/or compliment to insurance programs that offers: affordable prices for your business or employees; a complete menu of health care options; programs that can be designed specifically for your company; security in knowing that enrollment is guaranteed to everyone, including their household; and, payment scenarios that can be paid by your company, by your employees or shared between you:

Contact: James Hazel
Phone: 954-889-8398
Email: jamesrhazel@msn.com
 
   About Us

Paynet Systems is headquartered in Atlanta, Georgia. In conjunction with First Data (publicly traded on the NYSE: FDC), we are one of the fastest growing "Full Service" providers of credit and debit transactions in the United States. Our merchant-base includes, retail, wholesale, mail order, and E-Commerce businesses. By servicing all business categories, Paynet Systems is able to custom-tailor a program best suited for your specific business needs.  

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