As a site owner, you control what content of your site is indexed in search engines. The easiest way to let search engines know what content you don't want indexed is to use a robots.txt file or robots meta tag. But sometimes, you want to remove content that's already been indexed. What's the best way to do that?

As always, the answer begins: it depends on the type of content that you want to remove. Our webmaster help center provides detailed information about each situation. Once we recrawl that page, we'll remove the content from our index automatically. But if you'd like to expedite the removal rather than wait for the next crawl, the way to do that has just gotten easier.

For sites that you've verified ownership for in your webmaster tools account, you'll now see a new option under the Diagnostic tab called URL Removals. To get started, simply click the URL Removals link, then New Removal Request. Choose the option that matches the type of removal you'd like. Read here

Pay per Click is an online advertising technique, which is keyword based. The advertisers place their advertisement on a website, hoping that when a customer uses some specific words to conduct a search, he will come across their advertisement and click on it. This customer may then go on to make a purchase from the website, adding to the sales volume. The advertiser in return pays the website if his add has been clicked upon. This, in short, is the gist of Pay per Click or PPC.

Thus, you pay a website or search engine for the traffic it sends your way. Google AdWords and Yahoo! Search Marketing are the top PPC players. MSN too has made its foray in the last year by launching the Beta of MSN AdCenter. Depending on the search engine, minimum prices per click start at US$0.01 and can reach up to GBP£18+. Popular search terms cost more on popular search engines.

Other than the big names mentioned above, there are hundreds of Pay Per Click Search Engines, and the number is constantly on the rise. Here is a list of top Ten PPC search engines that will help you decide where you want to buy traffic from.

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