Credit Card Processing & Merchant Account Services

An Overview of Available Payment Processing Options

Credit Card Processingadmin31 May 2007

Are you new to Credit cards credit card Payment processing? Following is an overview of the various available options for Payment processing, which will help you understand the benefits of Merchant accounts, and get to learn how they work.

Brick-and-mortar businesses carry out credit card transactions using electronic card readers. The credit card of the customer is swiped through the slot available on the gadget, which also has a numeric keypad to enter the numbers manually, in case the swipe doesn’t work. These credit card terminals can be stand-alone machines connected directly to the credit card network via a phone line, or they may be connected to a computer and work in conjunction with a software package. Wireless credit card terminals are also available. For internet based businesses, where all transactions and communications take place over the web, there is no need for such a credit card processing terminal. In this case, payment-processing software is an all-in-one package that works to complete the various steps of credit card processing.

This is how Payment-processing software works. An online merchant is not required to install the software pack on his Web server and run it himself. The simpler procedure is to just pass the credit card information to the software company’s server, and they take it on from there. You have the alternative to either buy the software or you can also lease it on a monthly basis. It’s advisable to purchase software from a company or vendor who are willing to provide regular updates for the same for free or at a very low price, along with a 24/7 customer support service. This will prevent your software from becoming obsolete, as new versions of software are always being introduced. Thus, your original software will serve you for long with the latest updates, without the need for you to buy it all over again.

If you run a search on the internet for “payment-processing software”, you will get a list of hundreds of companies providing such services, but most banks have a short list of ones that they will work with. The decision however is to be made according to the specific needs of your business. Also, resellers provide a payment-processing system and bank merchant account as a package.

In addition, do remember that you will need immediate or real-time authorization to sell products online like software or online content that requires paid registration, as customers will want to receive what they’ve paid for instantly. If you’re selling something that you send through the mail, then real-time authorization is not important.

Payment processing may seem very complicated to you, however, it’s a fairly transparent procedure. Hopefully, after reading the above, you will have a better idea of what actually goes behind the scenes. Merchants can choose form among the several options to pick one that is most compatible with their business type.

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How does online credit Card Processing Work?

Credit Card Processingadmin30 May 2007

In online credit card processing, besides your online store or website, you require the involvement of a Payment Gateway, merchant account provider and the issuer of the credit cards that you receive as payment. Even though credit card processing is the most common mode of payment on the internet, consumers as well as merchants remain confused regarding the functionality of an online payment set-up. Here is an overview of what exactly happens when credit card payments are accepted online.

Any merchant who wants to sell his goods online must have a merchant account and a payment gateway account. A customer visits a website and to make a purchase types in his credit card details. The order details and billing information, as generated by the shopping card software, is immediately forwarded by the online store administrator to the payment gateway secure server for processing, which further sends it to the merchants acquiring bank. The latter forwards the information to the credit card issuing bank for transaction verification.

After all verification, if the response has been ascertained, that is, whether the payment is approved or rejected, the same is forwarded by the Credit card issuing bank to the merchant’s acquiring bank, which forwards the transaction details to the payment gateway. If the payment has been approved, the payment is deposited with the merchant’s account. The details of this are sent back to the online store or website and the same information is then displayed to the customer, telling him whether his “credit card was charged”, or his” credit card was denied”, so on and so forth.

The cost of a merchant account and payment gateway vary by provider. Besides a one-time set up fee, you may have to pay a discount rate applied to each payment, and a minimal per-transaction fee. Also, at different processing stages of an online payment, fees may be charged from the transaction total, which usually adds up to no more than two to three percent of total charges.

Experienced webmasters across the globe are using the advanced features of online credit card processing to maximize their business output. Adding shopping to your website is now easier than ever!

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Wireless Credit Card Processing Terminals and Equipment

Credit Card Processingadmin29 May 2007

Wireless payment-processing systems are great tools for business owners, providing simple, phenomenal services to merchants, who can use them to do the same at their end. These systems work for different business needs and their technology can be harnessed if you’re always on the move. Wireless Equipment involves swiping of the credit card. Thus, it offers lower discount rate on each transaction. Also with the credit card present, chances of security theft are reduced. There is no need to call any number, and a clean swipe is enough for the credit card to be read. This automatic number reading makes credit card processing faster than a cell phone transaction.

For Pizza deliveries, transportation services and other “on–the-move” high-volume businesses, wireless equipment is a perfect fit! However, to use wireless credit card equipment, you need to shell out money for the initial setup and equipment fees. The advantage is that you can take the wireless equipment to any corner of the world to make a transaction with a physical credit card. Wireless credit card equipment comes in very handy as you interact with your customers!

This is how wireless equipment is used for processing credit cards. The customer’s card is swiped on the wireless machine, which connects to a radio tower to route the transaction information to your payment processor. The processor further transfers this information to the concerned bank, to which the customer’s credit card belongs. If the card is valid and the amount required for the current transaction is available on the card, the necessary funds will be earmarked and an approval will be sent back to the processor. The bank may send a decline message in case the card is reported stolen, or there is any other reason, strong enough to prevent the credit card transaction from going through. The final information is sent back to the wireless credit card terminal, whence a receipt is provided to the customer. This entire process takes no more than 8-12 seconds!

At the end of the day you may initiate the settlement process with the bank, which will then deposit the funds into your merchant account. The maximum time taken for the transference of funds is usually two business days.

An alternative to wireless equipment for accepting credit cards is using a cell phone or touchtone phone to process payments. A cell phone payment-processing system uses a particular gateway of dialed numbers for processing the payment. Also, processing credit cards using a cell phone does not require any initial equipment fee or set up costs. To complete a transaction, a physical credit card is not required, which unfortunately adds to security concerns, as any individual may call with a stolen credit card to make a purchase. The greatest advantage is the flexibility to accept payments wherever you are, without having to travel to where the card is. This makes cell phones credit card processing ideal for professionals who need to process large transactions a few times a month, but don’t want the hassle of any equipment.

Wireless equipment for Credit Card processing increases the mobility of your business, and is indispensable at tradeshows, seminars, or other events. Payment processing couldn’t get easier than this! It is a simple, pleasant process- fast and easy. Once you’ve used it, you’re sure to recommend it to several other vendors.

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Electronic Commerce: Accepting Credit Cards over the Internet

Credit Card Processingadmin28 May 2007

To make your e-commerce website the most popular, useful, and visited website, accepting credit cards for your products and services becomes obligatory. If you’re a serious player in the world of online trading and selling, your vending methods must work! Keep your company at the top of the competition, by putting into effect traffic building strategies that get you sales. What better than a merchant account to accept credit cards, debit cards, gift cards and more?

With credit card processing, you really can’t lose. It is an opportunity to increase the number of website visitors, and generate more sales. The three things that you require to start accepting payments in the form of credit cards are: a form on your site to capture credit card information, a payment processing system to authorize and post transactions, and a merchant account with a financial institution.

For direct acceptance of credit cards online, you need an internet merchant account. Banks offering internet merchant accounts are known as merchant acquirers or acquiring banks. Online credit card payments are cardholder-not-present transactions, and are considered to be fraught with risk. Banks offering online credit card processing will charge a certain fee, usually a percentage of each transaction. There may be other fixed fees or commission fees involved. The charges would vary from provider to provider and bank to bank.

Here’s how a typical online credit card payment is processed. The credit card information is fed into the credit card processing software, which further sends the data to the bank. At the same time an e-mail is marked to the person in charge of processing the order, with complete customer information. A confirmation page is created for the customer, which thanks the customer for visiting and buying from you. Additional information placed on this page, such as the order number for the purchase made, your phone number, e-mail or physical address to reach you in case of problems with the order, would be much appreciated by the customer. A happy customer will not only revisit your website, but recommend it to friends and family too, in that way adding to your client base.

The key to success in this field is the same as in any other: “Education”. Acquire all information about online merchant accounts, know what will impact your e-business, and then come to an appropriate decision. Following trends blindly may not get the best deal for your business. An online merchant account is the most practical solution for your online business, as it strives to string more and more of sales for your merchandise. Make a niche for yourself in the increasingly competitive market, and experience steady growth with an internet Merchant account.

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Credit Card Processing Solutions for Mail/Phone Order Merchants

Credit Card Processingadmin25 May 2007

If your business does not necessitate having the customer present in-person, you are what is known as a keyed-in-merchant. However, business is business, and the governing principle is the same. Accepting credit cards is no longer unconventional, but it is critically important! If you want to develop and promote your mail/phone order business, a credit card processing service is a must have for customer satisfaction.

There are two solutions accessible to Mail & Phone Order merchants, one being POS credit card terminal machines, and the other is PC based software.

Mail & Phone Order POS Credit Card Terminal Machine—to process credit cards over the phone or with orders poring in via mail, inexpensive terminal machines may be used. There are several brands available in the market today with various features. You may nonetheless find most terminal machines for mail/phone order businesses, lacking in certain capabilities, thereby limiting your resources. This brings us to the next choice for processing credit cards for a mail/phone order businessman.

Option Two - PC Based Software– This is a worthy alternative to POS terminals in case you accept orders for your products and services over the phone and through mails. Latest softwares available in the market today like PCCharge Pro diminish fraud losses, cut down on the consumption of the merchants’ time and money, and makes available great features and performance. So, for your mail-order/ telephone business, PC based software is a cost-effective solution that will show immediate results! Some of the features that must be a part of your PC software include: -

• It should be able to accept all major credit cards
• Must meet compliance standards for Visa and MasterCard.
• Must support credit cards, debit cards, EBT, check verification, guarantee and check conversion.
• Must support both single as well as multiple users.
• Must have robust and customizable reporting features.
• Must be able to work without glitches in conjunction with credit card readers, PIN pads and check readers.
• Must have fraud protection and address verification services.

Hence, the two options have been clearly explained to you. You can now choose one that best suits your style of working, business and customers.

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Here’s what the banks are concerned with while offering Merchant Accounts

Credit Card Processingadmin24 May 2007

Banks want to encourage the view that credit cards are a safe and convenient way to buy, so it isn’t really true that it is difficult to get a bank to approve a merchant account. In fact, banks allow customers to chargeback, to foster the confidence that if the consumer is not satisfied with his purchase using a credit card, there is always a way to get a refund. This is a risk for the bank in case the payment to the merchant has already been processed. Thus, here’s what a bank would initially look into your company for, to offer you favorable merchant account services: -

How large is your company?
How long have you been in business?
How long have you lived in the community?
How many years have you been at the current address?
If your business is a partnership, how long have the partners been together?
What kind of business are you in?
How much business experience do you have?
How is the structure and order of your organization?
Do you cater to your customers face-to-face or are you a mail/phone order company?

Banks have statistics of charge backs and other deceitful or unethical activities in all industry sectors. Hence, risky businesses may never hope to have a bank as a merchant account partner. For instance, porno Web sites that average over 50% charge backs are definitely avoided by well-established banks.

Banks have their own ways of limiting chargebacks. You may be asked to guarantee the account agreement, which means that you will be personally liable if your company ends up owing money to the bank. In addition, banks may ask you for a secured savings account for several thousand dollars to secure your credit card account, as insurance against future chargebacks. Be sure to acquire all the particulars of a bank’s chargeback policy.

Different banks have different policies, in accordance with which they may or may not offer the businesses in their “high-risk” category with merchant accounts. Some banks are happy to do business with anybody, but for a mighty high price. Some of the businesses considered “high-risk” are, Pornography, gambling, get-rich-quick, weight-loss programs, herbal remedies, etc. These businesses are usually forced to work with smaller banks or other financial organizations, providing similar services.

Retail storefronts or “cardholder present” transactions present lesser risk to banks and hence low fees are charged in comparison to internet based businesses that rarely manage to get merchant accounts from banks.

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Significant Developments in Credit Card Processing at Retail Storefronts

Credit Card Processingadmin23 May 2007

Credit Card Processing at Retail storefronts is shaping up to be quite significant, having set in motion a potentially interesting retail business development. All businesses are quickly taking cue of this significant change. National retailers are definitely impacted. With the multifarious benefits that are involved, more and more retail businesses are starting to adopt the latest technologies in Merchant accounts and credit card processing. This could get very interesting very quickly!

With Credit card processing invading in-store operations, both customers and merchants are likely to benefit. Consider this scenario: A customer walks into a favorite retail outlet and grabs the items that interest him and approaches the counter to make the final purchase. Standing in long queues to pay in cash and then wait for change, can be time-consuming and tiring. Instead, credit card processing is quick, pleasing the customer and at the same time, making quick sales for the vendor or the merchant. At the end of the shopping trip, the consumer quickly moves to the checkout area and barely has to slow down.

Another important and delicate issue at all retail storefronts is security. Data breach has always been a concern and millions are spent annually to deal with it. Costs are incurred on investigation of intrusion, improving computer security and systems, and communicating with customers, as well as technical, legal, and other fees.

What may interest you here is that the Fair and Accurate Credit Transactions Act (FACTA), which took effect in phases by December 2006, makes it illegal for a retailer to print more than the last five digits or a credit/debit card number and it also forbids printing the card’s expiration data on that receipt. Retailers need to exercise caution and expertise in designing, programming and providing the computer programs to print minimum credit card information on the receipt, as required by state and federal law.

It is the responsibility of merchants to prevent the credit card information of consumers from falling into unauthorized hands. Else, the result may be exposure to payment card companies and banks, exposure in various legal proceedings, and other potential liabilities and costs and expenses . Compliance with retail industry PCI standards is a must have!

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What are Wireless Mercant Accounts and their Benefit to Mobile Merchants?

Credit Card Processingadmin22 May 2007

Wireless Merchant accounts allow you to accept credit cards, debit cards, gift checks, etc, even when you’re on the move. So, if you have an ‘on-the-go’ business, like making home deliveries, you can use your mobile phone, or can cary a wireless credit card terminal with you, just in case the customer chooses to pay by credit card. So no matter where you are, you can receive a payment , offering convenience to your customer while you get paid for your services. It’s cost-effective, makes for a loyal customer base, and increases sales volume!

Today, there are several advanced merchant services available for your wireless processing needs. Top-notch wireless solutions fit any need or budget, and are the most commonly used means to process credit card payments today. The cutting edge technology used in wireless processing offers capabilities to process credit cards using your existing wireless phones. Additionally, there are wireless devices or terminals that amicably serve the same purpose. Its absolute value for money!

Wireless credit card processing is best suited to mobile merchants. These solutions may be tailor made in agreement with the merchants’ card transaction volume, risk taking capability, cost factors, and coverage areas. Wireless credit card transaction are high-speed transactions that require a a secure always-on internet connection. Following are a few highlights of Wireless Credit Card processing: -

It’s portability is particularly advantageous to mobile merchants.

Advanced terminal technology applied in the wireless credit card terminals comprises of both internal wireless service and battery power, requiring neither a phone line nor a power outlet.

fast transaction times.

ultra fast thermal printers to generate customer receipts.

lowest possible Interchange rates.

eliminated charge backs due to declined cards.

Merchants using expensive hardware for their businesses have to pay for a monthly service, and transaction costs, while facing considerable risk of fraudulent and declined cards. A Wireless merchant system avoids all these concerns, while affording fast transaction speeds.Ofcourse, for optimum results, you must ensure that your wireless device works well with the coverage area that best meets your mobile merchant needs. Location, weather, network traffic, terrain, signal strength, obstructions, building density, construction, environmental conditions, and other such factors are to be considdered as well.

Wireless merchant accounts run smoothly, and are hassle free. Any mobile vendor, including traveling sales people, limousine or taxi services, food services, contractors, and flea market vendors, and several more, benefit from Wireless merchant accounts. So, you dont have to worry anymore about loosing customers, or go through the hassle of calling the credit card in to the office, or take an imprint of the card and hope that it is approved. Instead, with the benefits of wireless credit card processing, you can accept credit cards on the road itself, without any worries!

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Setting up a Merchant Account According to your Company’s Interests

Credit Card Processingadmin21 May 2007

Customers across the globe want to pay using credit cards because of the convenience they offer and the valuable time that is saved. With the far reaching abilities of the Internet, the number of business websites that have come up is growing as you read this. Merchants are growing their businesses, and accepting credit cards on their websites is proving to be a huge advantage. Besides the increase in sales and profit, an encouraging boost in customer satisfaction has been quantified. Needless to say, for growth of your business and to acquire the edge over your competitors, you need to have a credit card payment system in place.

There are different merchant accounts that can be set up according to the type of business you have. A retail storefront, on line business, business operated over the phone or e-mails, an on-the-move line of work, or any other kind of business, all require a unique merchant account with specific features and attributes. DO you know the special account that can aid your company’s interests? Read on to find that out!

Firstly, it is an over exaggerated myth that Merchant account processing cannot be accomplished within hours. In fact, you may approach a bank or a third party merchant account provider or even apply online to be able to start accepting and processing payments within 24 hours.

Merchant account lenders also exist who allow you to use their merchant accounts for accepting payments for your business in exchange for a fee or a percentage of your sales volume. You may approach a bank or any financial institution and apply for a merchant account of your own. The result will be efficiency, greater sales volume, and better customer service for businesses.

A home business merchant account is ideal for small businesses or people who operate their work from home. Its risk-free and does not limit the kinds of payment your shoppers can proffer, expanding your customer base.

An online merchant account is the fastest and if your above 18 years of age, have a legitimate United States checking account and business, and have a physical address, you can apply for a merchant account by simply filling out an online application. Approval is quick and easy if you meet the criteria for merchant account processing.

With so many options at your disposal, Its now time for you to decide which option you want to choose to optimize your business and to explore all possible potentials.

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Wireless merchant Accounts are Gaining in Popularity

Credit Card Processingadmin18 May 2007

The present era is termed as a high-tech era, where every body wishes to get fast deals. It’s a wireless world. So why must the Credit card processing and merchant account businesses stay behind? Today, wireless apparatus is preferred for processing credit card payments too. Wireless is one of the fastest technologies and has become number one choice for millions of merchants. With the wireless credit card terminals, merchants use advanced terminal technology that includes both internal wireless and battery power so neither a phone line nor any power outlet is necessary to run credit card transactions.

On line merchant accounts are a deviation from traditional credit card processing, used by retail stores and phone order businesses. A business must qualify for a merchant account. Each provider has a different set of requirements. A merchant account makes you liable to expensive fraudulent activities and charge backs from customers. You need to protect yourself through disclaimers and other legal instruments. Merchant accounts allow you to have easy access to your credit cards and other monetary transactions.

The wireless merchant accounts allows users to use their wireless credit card terminal wherever they are- in the car, at home, at the customer’s office or even when flying. Its portability is particularly applicable for service industries. Wireless credit card terminals use advanced terminal technology that has an internal battery and wireless service; it does not require any external source of power or connection to a phone line. Hence, it makes this apparatus fully cord less and flexible to use.

The wireless transmitters speed up the time of transactions, taking very little of your precious time. Mostly the transaction time varies from 3 to 4 seconds if they are combined with ultra fast thermal printers. There are several wireless credit card processing terminals available in the market today. Choose wireless credit card processing equipment that includes a flexible, lightweight, hand held terminal that enables fast, secure, error-free transactions for on-the-go merchants. The terminal must also support a range of payment & value-added services - including credit, debit, T&E, EBT, smart card, gift and loyalty cards.

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