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Studies show that credit card customers spend 2 1/2 times more than customers who only carry cash. Accepting credit cards can increase sales by as much as 40%.

Sponsored by PaynetSystems,Inc
www.paynetsystems.com
A Credit Card processing and Merchant Services provider
Paynet Systems is a registered Merchant Service Provider of Wells Fargo, NA

Monday, October 02, 2006

How Much Should Your Merchant Account Cost?

A merchant account is indispensable for any business person because it eases the burden of carrying huge amounts of cash and checks to banks. There are other added benefits to merchant accounts. The point of focus for us is the ways of choosing a good merchant account.

Some typical fees and costs that you look for while choosing a merchant account are as follows:

Setup costs—this is the fees charged to setup the terminal or PC software and the related equipments.

Up front application costs—This is the fee charged by the credit card company for merely processing your application for opening a merchant account. This seems to be rather an unnecessary cost and it is better to avoid such companies.

On going fixed costs—the provider charges you this fee for preparing and mailing an updated monthly statement with details of all your transactions. This cost should not be charged by the provider and try to find one who does not charge this cost.

Monthly fees—this is charged by the provider irrespective of whether you have carried business or not in a particular month. This is most disadvantageous especially if your business is seasonal and there is a certain off-season period when the sales will be nil or negligible.

Apart from the above mentioned fees or costs, do check out for any hidden costs like termination cost that is charged if you terminate your merchant account within the agreed period; miscellaneous costs are charged unto your account if a customer chooses to get refund and thereby cancel the transaction.

To get the best deal while choosing a merchant account, compare and do research about the rates and the various companies in the credit card industry. Evaluate all components of costs of the merchant account and finalize a merchant account characterized by affordability and reasonableness.

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