5 Steps to Developing Tag Lines for Your Product, Business, or Website

A tag line is the one or two line descriptor that often comes after a product logo or company name. It is one of those things that looks simple but isn't. Large companies pay advertising agencies a lot of money to develop tag lines for their companies and brands.

Many companies, however, do not have a large enough budget to hire an advertising agency. If you belong to one of these small budget businesses, do not despair. With some creativity and persistence you can develop your own tag lines.

First, decide what you want to communicate with your tag line.

Second, prepare to brainstorm.

Third, brainstorm taglines.

Fourth, consolidate your list.

Fifth, choose the one best tag line

Source: http://www.websitemarketingplan.com